Saturday, February 6, 2010

Social Media 101: Developing Business...in the Social Web

Date / Time: February 17 2010 - 06:30pm to 09:00pm

Fee: Free for lifetime member, $10 for members and $25.00 for non members

RSVP send email to rsvp@cina.org with subject "CINA 2/17 name = ". Additional $10 for no rsvp

Venue: Fenwick & West, LLP., 801 California Street, Mountain View CA

Speaker: Neal Schaffer, President of Windmills Marketing

Highlight

Social Media is going mainstream in 2010 and continues to be a buzz word that every professional is trying to understand. Do you have a firm understanding of it and what it can do for you or your company? Neal Schaffer, author of the social media blog Windmill Networking (http://windmillnetworking.com) as well as book "Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn," will present tonight on introducing how businesses and professionals can maximize their presence in social media to reap benefits. The key points of his presentation will include:

How do you define "Social Media" and why it is not a mere fad but signifies an important trend

What are the different social media channels that exist and why a blog is the most important one for businesses

Understanding the business potential in using Social Media goes beyond mere headhunting and public relations

Participants will get a good understanding of the basics of social media marketing for both businesses as well as professionals by attending this event. Copies of Neal's book will be available for purchase at the event or in advance at Amazon by going to http://bit.ly/windbook.

About Speaker

Neal Schaffer is President of Windmills Marketing, a social media strategic consultancy for small and medium sized businesses (SMB) as well as an internationally recognized speaker and author with his Windmill Networking brand. A social media strategist who has a background in B2B sales and business development and is fluent in both Japanese and Mandarin Chinese, Neal provides a unique perspective in helping both businesses and professionals to navigate, embrace, and truly leverage social media as a powerful tool.

1 comment:

  1. It was a great event. Neal is an excellent speaker. His speech was inspirational.

    Some of the attendees brought their Laptop to take notes.

    Social Media Marketing was going to be mainstream. Facebook is going to replace Google search in the near future.

    After the seminar, I was thinking the old saying was CEO of the startups are mainly the sales persons. Now, the new saying should be "All of the CEO of the startup should be the Social Media Marketer.

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